Cassini SEO Overhaul: Home & Kitchen Scale
A stagnant home goods store was buried on page 4. We restructured Item Specifics, titles, and Promoted Listings Advanced campaigns to dominate organic search.
The problem
A home goods store had stalled at $12K per month, buried on page 4 of Cassini results for its core terms.
What we did
We restructured Item Specifics and rewrote titles against how Cassini actually reads a listing, then rebuilt the Promoted Listings Advanced campaigns around the terms that were converting.
The result
Organic placement moved onto page 1 for the core catalogue, taking the store from $12K to $54K per month.
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