Free eBay Tool

eBay Listing Title Analyser

eBay gives you 80 characters and tells you to use them. It also requires every word to refer only to the item for sale. Paste a title and see where yours sits between those two rules.

0 / 80 80 characters unused
0
Named in policy
0
Your call
0
Wasted characters

Titles eBay publishes as good

These are eBay's own examples, not ours. Click one to run it through the checks.

Rules quoted from eBay's search manipulation policy and Seller Center, last checked 24 August 2026.

No black box

What this tool actually knows

Worth reading before you trust a green result, because the honest limits matter more here than on a calculator.

eBay publishes no list of banned words

It publishes rules. Every check here is our reading of one of those rules, which is why each finding shows you the wording it came from. Anyone selling you a definitive list of forbidden eBay title words has made it up.

Nothing flagged is not the same as approved

The rule that matters most cannot be checked by software at all: every word has to be accurate and refer only to the item for sale. Only you know whether the brand in your title is really the brand in the box.

Three severities, not a score

Named in policy means eBay's wording covers it directly. Your call means it is allowed in conditions we cannot see, such as which category you sell in. Wasted means it breaks no rule and simply spends characters that could hold something a buyer searches for.

Compatibility wording is context dependent

Fits, for and compatible with are allowed before the name of the item yours works with. They are not allowed before brand names in jewellery, clothing and accessories, or for universally compatible items. The tool can spot the phrase, but not your category, so it hands that one back to you.

The character budget is a rule too

eBay gives you 80 and says to use as many as you can. A short title is not safe, it is unfinished. The bar turns green past 60 characters because that is roughly where a title stops leaving obvious searches on the table.

Your title never leaves the page

The checks run in your browser on the text you paste. Nothing is transmitted, logged or stored, which matters when the thing you are pasting is unreleased stock.

Tool questions

Questions about eBay listing titles

Eighty, and eBay tells you to use as many of them as you can. Its guidance says to include the brand, model or type, colour, style and even the model number, which is usually enough to fill the field without reaching for filler.
No, and that is worth knowing before you buy a tool that claims otherwise. eBay publishes rules about what titles may contain, such as no comparisons with other products and no keywords with question marks. Every check on this page is our reading of one of those published rules, shown with the wording it came from.
Only when your item genuinely relates to it and the compatibility wording is right. eBay requires that all the words in a listing are accurate and refer only to the item for sale, and it bans comparisons with other products outright. Adding a brand you do not sell to catch its searches is the definition of search manipulation.
Because eBay names that exception directly. Fits, for and compatible with must come before the name of the item yours is compatible with, but they are not allowed before the brand names of jewellery, clothing and accessories, or before universally compatible items.
eBay names four possible responses: removing the listing or other content, issuing a warning, restricting activity, and account suspension. It describes them as examples only and promises no order between them, so a seller assuming a warning always comes first is assuming something eBay never said.
No. eBay says items that fit multiple vehicles belong in the parts compatibility guide, and states plainly that compatible vehicles should not be included in the listing title. A fitment list also eats the entire character budget, which is why it is the most common breach in motors categories.
It means our checks found nothing, which is not the same as eBay clearing it. The central rule is that every word must be accurate and refer only to the item for sale, and no software can verify that against the object in your hand.
No. Everything runs in your browser and nothing is transmitted or stored. Your title only reaches us if you choose to send it using the form below.

Every rule quoted on this page comes from eBay, and every judgement about it is ours. Where the two differ, eBay wins.

Same problem across the catalogue?

Send us the report.
We will tell you how far it spreads.

Your report is already in the message box. One title is a five minute fix. The same pattern on four hundred listings is a different job, and it is the one that puts accounts at risk.

We respond within 4 business hours. No spam, ever.