Playbooks to scale your eBay GMV and slay villains.
Deep dives, case studies, and actionable strategies for eBay sellers. Learn how to defend your account, optimize Cassini rankings, and reinstate suspended accounts fast.
The Line Where eBay Listing Titles Turn Into Keyword Spam
eBay tells you to use all 80 characters, then bans any word that is not about the item. Where the two rules meet, and…
Why eBay Listing Photos With Text Vanish From External Search
eBay says text, logos and watermarks can stop your images appearing in third party search results. The size rules, the 24 slots, and the…
Why Wrong eBay Product Identifiers Cost More Than Missing Ones
eBay requires product identifiers in most categories, and warns that a close but wrong code risks misleading buyers. What the catalogue fills in, and…
Why Empty eBay Item Specifics Delete You From Filtered Search
eBay states your item only appears in a filtered search result if you added the matching item specific. The four labels, the filter rule,…
The Seven Factors eBay Best Match Actually Uses to Rank You
eBay publishes the seven factors Best Match considers, and states there is no secret to ranking higher. What each factor means, and what eBay…
How eBay Global Seller Performance Splits Your Account Into Four
eBay runs four regional seller standards programmes sorted by delivery country, and service metrics sorted by listing site. Your level does not carry between…
The eBay Order Cancellation Reason That Costs You a Defect
The reason you select decides whether a defect lands. Which cancellation reasons are safe, the four clocks that govern the process, and why a…
How to Get Off eBay Below Standard Before It Costs You Another Month
One unresolved case counts on both metrics that decide your seller level. The recovery sequence, the two clocks penalties run on, and the habits…
The eBay Seller Protections You Lose the Moment eBay Steps In
eBay lists its own involvement first among the ways you lose seller protection. The abusive buyer route, the 2 business day clock on damaged…
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